Welcome to Niche Finder Pro

What is NFP?

NFP analyzes Google search results and Google Business Profiles to help you find low-competition, high-opportunity local markets. The extension works right on Google: pin it, open it on a search page, and start researching in seconds — and because it reads the results you're already browsing, searching costs you no credits.

• Score the competition — Every result gets a 0–100 score using review counts, ratings, and referring-domain data
• Map Pack & Organic insights — One panel covers Google's local pack and the organic results below
• Spot weak competitors fast — Directory sites (Yelp, BBB, Angi) auto-fade so real competitors stand out
• Save & export — Track niches as Favorites, individual listings as Bookmarks, and export to CSV or webhook
• AI Assistant + Discord — Ask the built-in assistant (in the app or extension) any product question, or jump into the Discord for live help

Search & Analyze

Open NFP while on a Google search page. Enter a keyword and a location to analyze the competition.

• Keyword + Location — Enter a niche (e.g. "towing") and a city (e.g. "Austin, TX"), then hit Search. Comma-separate multiple keywords or locations to queue them up.
• Map Pack View — Switch to the Map tab to browse Google Business Profiles with review counts, star ratings, and a quick competition read at a glance.
• Referring Domains (RD) — Click the RD button on any result to pull page-level and root-domain backlink data. Low RD signals a weak competitor — and an opportunity.
• DR & Spam — NFP's own RD lookup returns two more numbers beside it: DR, how much authority that backlink profile carries, and Spam, how junky those links look. A site ranking well on a high spam score is usually a beatable one. Both come back in the same call, so they cost nothing extra — but results where the Ahrefs toolbar already filled in RD skip that call, so they show RD alone.
• CPC lookup — Click the CPC button on a keyword to fetch Google Ads cost-per-click, monthly search volume, competition level, and trend. Costs 3 credits, cached lookups are free.
• Keyboard shortcuts — Enter to search, Shift+Enter for the next location, Ctrl+Enter for the previous. Prev/Next buttons cycle through your queued keywords too.

DR and Spam are there to read, not to rank — the 0–100 score is built from review counts, ratings and referring domains, and deliberately leaves those two out. Use them as a second opinion on a result the score already flagged.

Favorites vs Bookmarks

NFP has two ways to save research — they serve different purposes.

Access Favorites and Bookmarks anytime from the icon row at the top of the popup. Both work the same way: a search box and tag filter on the toolbar, with everything else behind Filters & Export — filter by keyword, location, date, rating or score, then export or delete exactly what's left. The button shows how many filters are active, so you're never reading a filtered list without knowing it.

Column Settings controls which columns the table shows, which ones land in your CSV, and what order they sit in. Tags is hidden by default on both — your tags are still there, turn the column back on under Column Settings → Display. Turn on Auto Bookmark No-Website GBPs in Advanced settings to automatically capture hot leads as you research.

Credits, RD & CPC

Searching in the extension is free. It reads the Google results already on your screen, so a search never costs a credit — it only counts against your monthly extension search allowance (unlimited once you subscribe). Searching in the web app is different: it fetches licensed data on our servers and costs 0.2 credits per search.

Credits are a separate currency, spent only when NFP has to call out for data Google's page doesn't give you: Referring Domains (RD) is 1 credit, Keyword CPC is 3, and a location lookup for spoofing is 1. Cached results are free, and saving, exporting, and organizing never cost anything.

• Ahrefs Toolbar = free RD — If the Ahrefs SEO Toolbar is installed and you're signed in, NFP reads RD straight from the page. No credits used.
• No Ahrefs? 1 credit per lookup — NFP fetches RD through its built-in lookup, and that's 1 credit for the whole batch it sends, not 1 per domain. Looking up a page of results costs the same as looking up one. Once a domain is cached, checking it again is free, even on a different search.
• DR and Spam ride along free — the same lookup returns all three, so domain rank and spam score never add a credit on top of RD. They come from our lookup, so results where Ahrefs already supplied RD won't show them.
• RD modes (Settings → Credits) — Off (manual only), Cached (show previously looked-up RD, never spend), or Auto (look up RD as results come in). In Auto mode, set a Homepage Site score threshold so credits only burn on promising niches.
• CPC = always manual — CPC never runs on its own. Click the CPC button on a keyword when you want the money picture. 3 credits per lookup, cached lookups are free.
• Location lookups — Spoofing a city NFP hasn't seen before costs 1 credit to resolve, and it's free once cached. Guests get 10 lookups a month and Basic accounts 25, on top of the credit.

The AI Assistant

Tap the chat icon in the top icon row. It's powered by the same Discord bot that lives in the NFP community — ask it anything about NFP, scoring, RD/CPC, Turbo, settings, or troubleshooting and it'll answer with linked sources.

Free to use, no credits required. If you'd rather chat with a human, all subscribers get access to the NFP Discord.

Settings & Customization

Click the gear icon in the top-right to open Settings. There are five tabs:

• Basic — RD threshold, review threshold, scoring system, and toggles for ignoring ads, unpersonalized results, and closing tabs after search.
• Advanced — Export format (NFP or Unemployable template), Webhook URL for sending exports to Sheets or Make.com, and the Auto Bookmark No-Website GBPs toggle.
• Location — Spoof your search location to research markets in other cities, states, or countries as if you were sitting there.
• Turbo — Batch-run searches across keywords and locations, with population filters, distance radius, and locale limits. Customization is a subscriber perk.
• Credits — Configure RD lookup mode, set the Homepage Site score threshold for Auto mode, and view your current credit balance and subscription status.

Account & Full Access

NFP works immediately as a Guest in the extension. Verifying your email bumps you to Basic, and a subscription unlocks the full toolset, unlimited extension searching, and 250 monthly credits that roll over up to 750.

Extension searches and credits are counted separately: searching in the extension is free and capped only on Guest and Basic, while credits are spent on RD, CPC and location lookups. Every account starts with 10 credits.

The 10 starting credits are granted once per account, not monthly — verifying your email moves the same account to Basic and doesn't hand out another 10. A subscription is what starts the 250/mo allowance.

Those counts are extension searches — they read the Google page you're already on, so they cost no credits. Searching in the web app at app.niche-finder.pro is metered in credits instead, at 0.2 credits per search: 50 searches from the 10 starting credits, or about 1,250 a month on a paid plan.

To get started, click the account icon in the extension and verify your email. To unlock full access, purchase a subscription.

Already purchased on another machine? Open the extension's Account page and enter the code from your purchase email — or just use the one-click activation link in that email.

Multiple Devices

Your subscription works across multiple browsers and machines. Open the Devices page from the account menu to name each install (e.g. "Laptop", "Office Desktop"), link new devices, or remove ones you no longer use.